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UPDATE: After much consideration and surveying our registrants, we have decided to postpone the March 10 event to 3-6 months from now, or when this crisis has passed.  We do not have a definitive date in mind, although we are probably looking at the June-July or September time frame.

We appreciate your understanding.

Our Meeting for Marketing & Sales Executives is an annual meeting directed to senior marketing and sales executives including vice presidents and directors of marketing and sales, and other executives interested in emerging trends and strategies to increase sales performance and growth. This meeting provide continuing education to your senior managers in the marketing and sales business area and also allows them to meet and network with other executives with similar responsibilities.

Our past meetings examined important emerging “hot” topics and strategies to increase B2B marketing and sales performance, including customer advocacy marketing, sales and marketing fusion, and the role of AI and predictive analytics, as well as offering strategic advice on how many companies are seeking to become customer- and outcome-centric organizations, and marketing shifts from selling products and services to selling business outcomes.

This year’s program will provide strategic insights and advice on emerging trends, Digital marketing, how marketing and sales are evolving, and Gen Z’s attitude towards healthcare and the implications for companies marketing healthcare related products and technologies.



Venue Phone: (617) 864-1200

Venue Website:

One Bennett St., Harvard Square, Cambridge, Massachusetts, 02138, United States